Social Media Intern

Company: Rise Academy
Location: Richmond
Posted on: February 18, 2026

Job Description:

Job Description Job Description Description: Learning-Centered Responsibilities Learn how social media is used to amplify Rise Academy’s mission, values, and impact on students and families Observe and assist with the creation of mission-aligned content that highlights student achievements, staff excellence, school culture, and community partnerships Draft social media captions, graphics, and short-form videos under close supervision, with an emphasis on positive storytelling and ethical communication Support the planning and maintenance of a social media content calendar aligned to school events, enrollment initiatives, and community engagement efforts Assist with capturing photos and videos at Rise Academy events and programs, following all student privacy, consent, and brand guidelines Learn best practices for maintaining a consistent brand voice that reflects Rise Academy’s values of respect, integrity, service, and excellence Gain exposure to social media scheduling tools and introductory analytics, learning how engagement and reach support mission awareness Participate in content review and feedback sessions focused on skill-building, creativity, and professional growth Conduct guided research on social media trends and how schools and nonprofits effectively engage families and communities online Observe how confidentiality, professionalism, and responsible digital citizenship are applied in an educational setting Must have experience posting content on TikTok, Instagram, and Facebook. Educational Structure & Supervision The intern will work under the direct supervision of the Director of Marketing & Communications or a designated Rise Academy mentor The internship includes regular check-ins, coaching, and feedback designed to support learning and professional development The intern will not replace or perform the essential job duties of paid staff Professional & Career Development Outcomes By the conclusion of the internship, the intern will have gained: Practical experience in school-based and nonprofit communications A deeper understanding of how storytelling supports student success and community engagement Foundational skills in content creation, branding, and digital professionalism Portfolio-ready work samples (subject to Rise Academy approval) Exposure to careers in marketing, communications, education, and nonprofit leadership This unpaid internship is designed for college students or recent graduates seeking hands-on learning and portfolio development in social media and communications. Requirements: Demonstrated experience using TikTok, Facebook, and Instagram (personal, academic, or project-based experience acceptable) Interest in marketing, communications, digital media, education, or nonprofit work Ability to create or assist with creating engaging social media content, including captions, photos, and short-form videos Basic understanding of social media trends, platform features, and audience engagement Strong written communication skills with attention to tone, clarity, and professionalism Creativity, reliability, and willingness to learn in a supervised, educational environment Ability to follow brand guidelines, confidentiality standards, and student privacy expectations Professional judgment when representing a school community online Ability to receive feedback, apply guidance, and grow skills over the course of the internship Access to a smartphone or device capable of capturing photos and videos (if applicable) Availability to commit to a consistent schedule for the duration of the internship

Keywords: Rise Academy, Portsmouth , Social Media Intern, PR / Public Relations , Richmond, Virginia